rowdy fox logo

Cookie & Data Policy

Rowdyfox ("we “us” or “our") collects and uses data related to your online activity using cookies and other related technologies.  This policy provides information about how and why we do this, and how you can choose to remain anonymous. 

How do we track your online activity?

Cookies collect information which does not personally identify you, but attempt to enhance your user experience. They are one of a number of technologies that allow tracking of online activity.

Cookies are text files containing small amounts of information, which your computer or mobile device creates when you visit a website.  When you return to the website, the site can read these text files, and recognise your device, helping to enable site features and functionality.

Cookies are useful in many ways. They:

  1. generally improve the quality of information provided to you and your browsing experience,

  2. provide us with information on how our Website is being used,

  3. let you navigate between pages more quickly and securely,

  4. recognise you when you return to websites and remember your preferences, 

  5. assist us with product and service research, development and business strategy, and

  6. help us to tailor marketing messages to your interests, both on and off our sites.

When do we place cookies?

Websites place cookies (and other similar technologies) on your device. We do this when you visit our Website.  This helps us provide the best possible browsing experience for you.  Other sites will also place cookies on your device, and may allow us to access their cookie data.

What types of cookies do we use?

There are different types of cookies:

(a) Session-based cookies

These cookies store temporary information and are usually deleted when you close your browser.

 (b) Persistent cookies

These cookies are stored in your browser for a set amount of time and stay on your computer after you close your browser.  They usually contain information you may want to keep from session to session (e.g. your location or username).

(c) First party cookies

These are 'our' cookies – the ones that we set up on our Website, which you might enable on your device.

(d) Third party cookies

Other websites or servers set these cookies up on our behalf, or allow us to access their cookies for activities such as advertising. 

(e) Authentication

Sometimes called “necessary cookies”, these cookies are needed for our Website to work properly. These cookies don’t gather information about you and are not used for marketing or remember where you’ve been online.

(f) Site Performance

These cookies collect information about how our Website is performing.  For example, they tell us which content is popular, or how people are moving around our Website. The information they collect is anonymous, and is used to help us improve how the Website works.

(g) Preferences

Preference cookies relate to the choices you make on our Website.  They store information about your choices (such as your user name, or region) and tailor your internet experience to provide relevant features and content for you.  Without these cookies, our Website won’t remember any choices you’ve previously made, or personalise your browsing experience.

(h) Marketing and Analytics

These cookies help us tailor your online experience. They help us to measure the performance of our Website, to analyse the data which is allocated and help you get the best information by delivering material which is more tailored to your preferences.

(i) Advertising/marketing purposes

Cookies help us personalise your online experience more effectively. By recognising where you’ve been and what you’ve been looking at online, they allow us to better tailor advertising and offers on our Website to be more relevant to you.

Generally, this tailoring is based on your anonymous browsing. You have a choice to delete or block cookies as explained below. This will allow you to remain anonymous online, when accessing our Website.


By changing your browser settings, you can control how cookies are used on your computer or device. Usually, you can do this by opening the menu in the browser, and choose settings, options or privacy (depending on which browser you are using). From there, you can tailor how your device stores cookies. Options may include deleting all or some cookies, not accepting any cookies or being notified when cookies are being used. For example, if you are using Google Chrome browser, you can choose to browse “incognito” which will only allow session-based cookies.

You can delete existing cookies on your device and block new cookies if you don’t want your online activity to be tracked and remembered. Without cookies, we can’t recognise you across visits. Image-related technologies can be blocked by disabling javascript, but this would interfere with your ability to use websites that rely on javascript.

You should remember:

  • some cookies are essential for protecting financial and personal information;

  • your experience on our Website may be limited if you decide to delete or block certain cookies;

  • if you delete cookies, you will have to update your preferences with us again;

  • if you use a different device, computer or browser, you will have to tell us your preferences again; and

  • unless you block cookies entirely, new cookies will continue to be placed on your browser as you interact online. So you will need to check and delete cookies each time you go online.

We don’t mind what you do with your cookies – we’ll do our best to give you the best experience we can, whatever you choose.